7 quick tips to writing a bad-ass sales letter
Does snail mail still work? With the ever-growing mass of junk email recipients are receiving these days, the traditional sales letter is making a […]
Read MoreEmail Tip #2: Signature Blocks
What does your email signature block look like? If you’re like most people, you’re sticking with the widely accepted; first name, middle initial, last […]
Read MoreHow Lowering Prices Could Cripple Your Business
It sounded like a great idea at the time, but it could be the worst decision you’ve ever made! Prices can either make us […]
Read MoreHow to Leverage the Fear of Loss to Sell More Stuff
“In less than 24 hours, this offer will expire. I wanted to keep it available for at least a week, but the demand was […]
Read MoreAdvertising Rules of Engagement: 6 Ways to Improve Target Accuracy
Time, repetition, and a ton of research goes in to creating effective advertising. Notice that I didn’t throw money into that equation. Advertising is […]
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