selling

How to Use Images to Sell More Stuff: 4 Strategies for Snap-Shot Success!

Does adding a picture to your advertising increase the potential of making a sale? Absolutely! But it’s a little more complicated than that. When […]

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The Most Talked About Super Bowl Smooch And The Social Share Phenomenon

A strong call to action for social engagement was evident in almost every single Super Bowl commercial that aired. A thirty-second spot runs close […]

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5 Categories Every Client or Customer Fits Into

Bill Bachrach in his famous book, Values Based Selling, noted that there are only five categories a customer, or in his case a client, […]

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How To Sell Anything, Anytime & Anywhere

A very successful individual let me in on the secret to his enormous success. This man was rich beyond any of our dreams. His […]

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5 Essential Steps To Writing A Successful Advertisement

People don’t want to read advertising. Especially yours! An hour goes by, a day, a week, and the phone lines are silent. Your anticipation […]

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