small business

How To Convey Your Mission Clearly and With Purpose

Never underestimate the power of providing a service, or selling a product that will make your customer’s lives easier. Their comfort needs to be […]

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The Single Phrase That Will Tank Your Business Like the Titanic

This single phrase as turned into a mindset that is extremely hard to shake. It can dissolve creativity, abolish innovation, and destroy dreams. Similar […]

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What exactly is it you do? This marketer`s reply to a popular question

As a marketing consultant, you would think that it would be easy for me to develop a clearly defined description of what I actually […]

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The importance of doing what you’re doing, but doing it better! Get it?

How many times have you tried something, and when it didn’t work, you completely ditched it? In marketing your ditched efforts tend to be […]

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